Engage your target audiences and drive your customers to take action, with freelance copywriting services.
Great copy begins with understanding your target audience. I take the time to research their behaviours, needs and problems, as well as the value that your business offers them. This puts me in a position to deliver copy which informs, entertains and persuades your potential customers, in as few drafts as possible.
Well-crafted website copy attracts more of the right kind of visitors and engages them in a way that generates value for your organisation. Whether that’s through enquiries, sales, downloads, shares or sign-ups. My audience-centred approach ensures that your website copy both convinces and converts.
Content which solves your audience’s problems helps nurture them through the buying cycle. I can work with your subject matter experts to deliver blog content that builds your brand and engages your most valuable prospects.
Reports and whitepapers
Sometimes you need to invest in professionally packaged content with the power to attract new audiences, identify new prospects, or generate publicity. I can help boost the impact of your hard-won research and knowledge, with writing that’s clear, concise and urgent.
Tone of voice
Tone of voice guidelines help your teams write in a way that resonates with your target audiences and communicates your brand values. I’ll help you work out where your interests overlap with those of your target audiences, to craft a style that builds trust.
To find out how I can help you build your audiences and engage your customers with expertly-judged, well-crafted copy, contact me.